Daido, 147 and Still Based: The Boomer Firm Dropping a Cool ¥1B on Sats
Daido Limited, a Japanese corporate relic that's been publicly listed since Ulysses S. Grant was president, just decided its portfolio needed some digital orange juice. The play? Deploy up to ¥1 billion (roughly $6.5 million) to bag some of the original cryptocurrency.
The board's reasoning reads like a Bitcoin maximalist's tweet thread: it’s a hedge against inflation and the yen’s seemingly endless descent into the abyss, officially blessing BTC with the "digital gold" moniker. This isn't a trade; it's a multi-generational vaulting strategy for preserving value, presumably while wearing a very old, very serious kimono.
Not stopping at mere apocalyptic hedging, Daido also framed the buy as a slick diversification play and a capital efficiency flex. The decision got the board's nod at its latest meeting and will be fueled by surplus corporate fiat—proof that even a 147-year-old can find some dry powder lying around in the treasury.
This crypto-curious pivot comes hot on the heels of Daido's 2024 stunt of jacking up its dividend by 50x, a move that already had traditional finance bros spilling their sake. Grandpa's not just awake; he's apparently been lurking in the degen Telegram chats.
This is not investment advice, but watching a company founded during the Meiji era stack sats is certainly entertainment.
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