Trump Family Pulls a Houdini: Co-Founders Vanish From World Liberty Financial Site as $WLFI Bleeds 44%

World Liberty Financial is getting absolutely torched on Crypto Twitter, with "scam" trending faster than you can say "rug pull." The drama? The Trump family has mysteriously disappeared from the project's team member page, leading many to speculate they're trying to quietly exit before the ship sinks further.

The project launched in fall 2024 with the full Trump clan—Donald, Eric, Donald Jr., and Barron—front and center as co-founders alongside Chase Herro, Zak Folkman, and the Witkoff family. They even raised a whopping $550 million in March 2025 during the third phase of the $WLFI token sale. The token only became tradable in September 2025 and doubles as the platform's governance token.

But here's where things get spicy. After the presale, the Trump family's fancy titles got downgraded to "Web3 Ambassador." Now? The entire team page is gone, replaced with a dry little disclosure stating that Donald J. Trump and his family members hold zero formal operational roles at World Liberty Financial.

"None of Donald J. Trump, his family members or any director, officer or employee of Trump Organization or of DT Marks LLC is an officer, director or employee of, WLF Holdco LLC or World Liberty Financial LLC," the disclosure reads.

Adding fuel to the fire, Eric Trump reportedly deleted several $WLFI-related posts on X earlier this year. The market reacted about as well as you'd expect—$WLFI briefly plunged more than 8%, and the $USD1 stablecoin briefly depegged to 0.9802 USDT.

But before you feel too bad for the Trumps, here's the kicker: they still own a hefty 38% stake in WLF Holdco LLC through DT Marks DEFI LLC, down from 60% in March 2025. They also hold 22.5 billion $WLFI tokens and are entitled to 75% of net revenue from token sales, including interest on reserve assets backing $USD1.

World Liberty Financial CEO Zach Witkoff dismissed the speculation as pure FUD, insisting both Donald and Eric still engage with the project weekly and even have @worldlibertyfi in their Twitter bios. The website redesign? Happened months ago, apparently.

"This is clearly FUD," Zach tweeted. "Don and Eric tweet about the project weekly and even have @worldlibertyfi in their twitter bios."

Meanwhile, the project just caught another wave of controversy. World Liberty Financial recently deposited 5 billion $WLFI tokens—worth around $440 million—to borrow $75 million in $USD1 (though Arkham data suggests it was $150 million USDC) on DeFi protocol Dolomite, whose co-founder advises WLF. The move caused $WLFI to drop 10%.

The concern? Using their own tokens as collateral essentially drained Dolomite's lending pool, leaving many depositors unable to withdraw. The team's response? They're an "anchor borrower" generating yield to make $WLFI Markets attractive. They also noted they're nowhere near liquidation and would simply supply more collateral if needed.

Critics weren't buying it. As DeFi analyst Ignas put it: "Instead of repaying stablecoin debt, they would deposit more $WLFI as collateral. Sure, liquidation price decreases but it makes the problem worse, not better in the longer term."

$WLFI currently trades at $0.07989, down 1.4% in the last 24 hours and a painful 44% year-to-date.

So there you have it: the Trump family technically still owns nearly 40% of the project, still collects the majority of revenue, but somehow also has "no formal operational role." Crypto Twitter is doing the math, and the numbers aren't adding up.